Renowned experts from the film industry and various media platforms attended the symposium to discuss business opportunities brought about by the market trend of the Asian film industry and to share their experiences. Participants included practitioners of local, the Mainland and overseas film industries and other media sectors with more than 600 attendances. The symposium included six seminars, covering the following themes:
(1) Breaking Windows - Shaking Up Film’s Traditional Releasing Hierarchy
(2) Opportunity Knocks - Film’s New Markets and Products
(3) Hong Kong - A Hub in the Middle of a Dynamic Region
(4) Mobile TV and IPTV - Takeoff at Last?
(5) China - The World’s Largest Developing Market
(6) Chinese Films: Performance, Competition and Marketability
Please refer to the programme for details of the “Hong Kong Film New Action - Beyond Box Office” Symposium.